Houston Resale Map Out Now!
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Map Distribution for Houston Resale Guide & Map
The aim of this distribution strategy is to guarantee the efficient dissemination and accessibility
of the Houston Map Guide to our target audience.
Target Audience:
Resale Shoppers visiting Houston
Tourists visiting Houston
Hotels, restaurants, and other hospitality establishments
Government offices and visitor centers
Online platforms and mobile applications
Distribution Channels:
Physical Distribution:
30+ Participating Stores: Distribute copies of the map guide to antique shops highlighted on our map.
Hotels: Distribute copies of the map guide to concierge desks and front desks of hotels across Houston.
Tourist Information Centers: Supply maps to official tourist information centers and kiosks as allowed.
Restaurants and Cafes: Partner with popular eateries to display and distribute maps to their patrons.
Stores: Collaborate with local thrift, antique, and consignment shops to have maps available for customers.
Government Offices: Make maps available at municipal offices, visitor centers, and public buildings as allowed.
Online Distribution:
Website: Offer downloadable versions of the map guide on the project website.
Social Media: Share links to the digital map guide on social media platforms targeting both residents and tourists.
Email Marketing: Send out newsletters and email blasts to subscribers with links to the digital map guide.
Social Media Frequency Contract:
Weekly YouTube Mentions
Social Media; Instagram and Facebook Posts:
Community Engagement:
Resale shopping is sustainable, affordable, and promotes a community-building activity. A map of resale shops can foster community engagement by bringing together enthusiasts, collectors, and local residents who share a passion for antiques and thrift. It can also serve as a platform for organizing events, such as in-store holiday launches and trunk shows that bring people together. You have an opportunity to share your mission with the community.
Navigational Assistance:
For both locals and visitors, a map of resale stores offers practical navigational assistance. It helps individuals locate nearby thrift shops, plan their shopping routes, and discover hidden gems they might otherwise overlook.
Economic Development:
Supporting resale shops contributes to the overall economic development of Houston. These small businesses create jobs, generate revenue, and contribute to the vibrancy of local neighborhoods. A map highlighting antique shops encourages patronage, thereby supporting the growth and sustainability of these businesses.
Promoting Local Businesses:
map highlighting antique, consignment, and thrift shops can serve as a valuable tool for promoting local businesses. By showcasing the diverse range of stores across Houston, the map encourages residents and tourists alike to explore and support these unique establishments.
Cultural and Historical Preservation:
Resale shops often house valuable pieces of history and cultural artifacts. A map highlighting these shops not only promotes the appreciation of antiques but also contributes to the preservation of Houston's cultural heritage by encouraging the exploration and patronage of these establishments.
Tourism Enhancement:
Many tourists are drawn to destinations with a rich history and unique shopping experiences. By providing a map of antique shops, Houston can attract tourists interested in vintage and antique shopping, thereby enhancing the city's tourism offerings and supporting the local economy.